Establish SUstainable growth
Develop Effective sales teams
Enable
Organization alignment
Provide Association management
“Aligning an organization to execute business strategies requires purposeful and continuous communications, proper management, and follow through.”
Areas of Expertise & Focus
Bringing business acumen developed from 23 years working in a Fortune 500 company and 10 years in not for profit organizational structures.
Strategic ASSESSMENT & Corporate Alignment
Align goals to match corporate strategies with proper market assessment, strategic metrics and management techniques.
Developing SUCCESSFUL sales teams
Analyze sales processes & develop customized sales training and incentive programs designed specifically for your business.
Executive Management Consultation
C Suite alignment, setting strategic goals, facilitating effective organizational performance management through managing the senior staff.
Developing an engaged Association
Choosing and working effectively with a board and communicate effectively to increase overall member engagement.
My Process
Establishing a personalized collaboration to understand your organizational needs and provide actionable outputs to exceed your business goals.
Discover
Initial discovery to understand your business needs.
Align
Develop customized solutions to meet business goals.
Deliver
Provide personalized training or actionable deliverable.
Evaluate
Review & evaluate program progress.
Client Testimonials
Don’t take our word for it – here’s what our clients say:
Charlie delivered on all fronts – objective enough to give a different viewpoint, experienced enough to know what we faced in our world and practical enough to give us some new ways to address old problems. After implementing just one aspect of his recommendations, we have seen a direct and sustainable improvement to our business. Not just in sales results but in our team’s feeling of empowerment and responsibility.
CLAAS of America Inc.
The customized sales training program we developed with Charlie O’Brien Consulting is by far the most effective approach. Having to deal with actual objections our salespeople face every day and doing role plays of actual sales situations they encounter makes the concepts so much easier to adapt. My sales team said it best, “I’ve been through lots of corporate trainings that haven’t been tailored as thoughtfully as yours. All of your objections and questions are those that I have ran into in the field. Easy to follow along and will use a large portion in the near future.” Using our content made this much more beneficial!
Precision Risk Management
Charlie was able to see and communicate where our gaps were in our sales process and bring to life the fundamentals of selling for our organization. We now have a consistent “customized” approach to selling our products that gets results.
Krone
Charlie’s tenure at AEM had a significant positive impact on the Association, its benefits to members and the elevation of the AEM Ag brand in the industry. His leadership and strategic thinking enabled us to not only reinvigorate our Ag services, but also to increase the value of services provided and engagement from our volunteer member leaders. We are a better organization due to his time here with us.
Dennis Slater, President
Association of Equipment Manufacturers (AEM)